DEBT BOOM
Mobile game for debtors
The essence of the project: a debtor, playing a mobile game, recoups his real debts.
- Mobile game for debtors and payers - DEBT BOOM. Fintech at the intersection of gamification and receivables collection. A know-how.
- The main idea of the Game is that the user, playing a multiplayer story online-simulator «collection theme» recoups his real debts to banks, micro-financial organizations and utility companies.
The audience is manageable and does not require separate investments in marketing and promotion, which significantly saves investment resource and time
3. The project will be launched in release and available for monetization in the 4th quarter of 2024
4. The Game has no local and international competitors. The potential to cover the audience of players until 2027 - 75 countries around the world.
5. The legal entity that owns the Game is considering an IPO in 2026 at a valuation of 600.000.000 USD.
The adequacy of these projections can be confirmed by estimating IPOs in the game industry in the period from 2020 to 2023.
6. The current value of the project, according to the official valuation of 3 146 715 USD
.
The project will have the following monetization formats:
the ability to place advertising in the Game
sale of receivables of players-debtors to players-collectors
in-game merchandise store
receiving motivation from collection companies and partners of the GameSupport
selling marketplace goods to players
Metrics
- The actual current number of debtors in Game's partnership portfolios is 980.000.000. Monthly portfolio growth-10%.
- MAU-30-40 thousand unique users monthly
- Conversion Rate potential - 40% (debtors are a manageable audience as the company has a «motivation lever» on them in the form of debt)
- Quarterly growth +25-40% until 2030.
- ATV (Average Transaction Value) - according to a survey conducted by the operators of the collection company - debtors are ready to «risk» an amount of 10 USD or more per month in the Game in order to pay off their debts as soon as possible. LTV indicators are planned to be maintained at the level of 40-50 USD on average per player.
- Stickiness Rate - the expected indicator is 50-60% on average. Achievement of the indicator is planned due to the activity of collection technologies and general involvement of players in the Game. Retention Rate is also planned to be maintained at the level of 40-50% due to the use of collection technologies.Effective Services
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